Nike Fit + Path
Path continues to impress with its user experience. When you choose to connect to Path in the Nike+ GPS app (1), Path opens with a surprising yet intuitive method to complete the connection (2). You have to drag the Nike swoosh into the Path logo’s groove. If you miss, the swoosh snaps back into its original position as if it were connected by an elastic string. Most companies would just have a Yes or No option for confirmation. This small detail is why I keep using Path (in addition to connecting with close friends).
After connecting you can share your runs with Path, and, when you finish, a detailed map is published (3).
The real magic here is subconscious. Now that I can easily share my runs the moment they begin, I feel like I’m not alone while running. I don’t know if someone is watching, but it’s very possible. I push harder. I want to impress my friends.
What other seemingly lonely events in my life can be made social? I wonder what Path will incorporate next.